💬 Designing a streamlined onboarding experience using tooltips

Project Overview

Role

The goal of this project was to identify any usability issues associated with the Quick Reference Guide (QRG) such that appropriate changes could be made to ensure a user-friendly, intuitive unboxing experience.

A customer’s first hands-on-experience with the product is having to remove the bike from a large box which includes in addition to the bike - the pedals, a charging cable, tools for assembly and a Quick Reference Guide (QRG) that provides all the necessary assembly steps.

Junior UX/UI Designer - Responsible for adding a short tutorial using coachmarks/tooltips to help customers become familiar with the OTTO Motors product interface

Impact

With product deployment right around the corner it was crucial that we validate the effectiveness of the setup guide to ensure the unboxing experience for General Motors ebike users was seamless. Serving as one of the designers behind the redesign of the setup guide, I am proud to highlight our achievements. Based on our testing we were able to reduce setup time by 50% and achieved a 300% increase in user task completion rate. These metrics showcase the impact and effectiveness of our design efforts.

-50%

+300%

Total Setup Time

Task Completion Rate